From millennial habits to employee wellbeing, here are the most-read articles from IWG’s Media Centre.
Over the past 10 months, IWG has published more than 150 articles reporting exploring on the latest trends and developments in flexible workinghow people work today.
As the world’s leading global provider of flexible workspace, our data and insights cover global trends in our content covers news, interviews and advice for those whose professional liveshow companies and individuals are being impacted by the flexible working revolution – including corporate real-estate executives (CREs), property developers, HR directors, chief financial officers and business owners..
Here is a list of our top stories:
Top real estate stories
Some of the best performing articles have been those tracking the evolution of the flexspace industry, such as this report on the rapid growth of IWG’s global network in 2019 and this article on how our franchise strategy is key to expanding our footprint in new markets.
An interview with IWG CEO Mark Dixon revealed his views on the future of shared workspace and why suburban flexible workspace is the way forward for big businesses. Read it here.
News pieces highlighting win-win partnerships between IWG and other property-industry heavyweights – such as this piece about CBRE collaborating with IWG operating brand Spaces – also made the most-read list.
As well as reading about overarching trends in the flexspace sector, users showed great interest in articles explaining the benefits of building flexspace into a company’s real-estate portfolio – including this interview with IWG’s UK CEO Richard Morris about why businesses need a flexible approach to stay competitive, and this article busting several myths about flexspace that may have been preventing real-estate professionals from exploring the sector’s true potential.
Top finance stories
This article explaining why finance teams should be involved in companies’ conversations about flexspace was widely read, as making decisions about workspace is increasingly falling into the remit of CFOs. And this news piece about the forecast that 30% of corporate real estate will be flexspace by 2030 piqued readers’ interest too.
A write-up on how millennials being priced out of city living is shaking up the future of work was a big hit, as was this thought-leadership piece on better understanding workplace stress by helping readers make the distinction between “positive stress” and counterproductive worrying.
Top HR stories
Workplace wellness was a hot topic, notable in this round-up of employee wellbeing trends as well as this article about creating a happier office environment. Another popular read was this piece exploring the importance of giving employees more control over when and where they do their jobs.
Features offering advice about incorporating flexible working into a company’s HR strategy gained a lot of traction, especially this one about how introducing flexspace can reduce the total cost of a workforce, and this article about why millennials’ demand for a more flexible approach is worth paying attention to.
Top business stories
Pieces that profiled high-achieving businesspeople became top performers, including this interview with Katerina Manou, IWG’s Regional General Manager in Greece, where she described what it’s like to be featured in Fortune Greece’s list of most powerful women in business.
The opening of a Signature by Regus location in a historic Bordeaux shopping mall also captured readers’ imaginations, as it presented a whole new way to repurpose a building into an inspiring place to work.
And finally, a really popular read was this article exploring how the formality of workplace dress codes is evolving, and what the foray into “business-casual” attire says about how company cultures are becoming more flexible. Say goodbye to the tie!
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