• New research by International Workplace Group among 500 CEOs reveals that vast majority now personally work in a hybrid way
• Just 7% said they work from a central office location five days a week
• Three-quarters (75%) have observed improved productivity since the introduction of hybrid work policies
• More than three-quarters (76%) have experienced improved staff retention since offering flexibility to employees
• 74% of CEOs said returning to the office full time was not a priority for their business

CEOs are leading by example when it comes to hybrid working, with nine in 10 (93%) saying they have personally adopted flexible working patterns according to new research.

A study among more than 500 CEOs by International Workplace Group found that the vast majority now split their working time between locations and a growing number of CEOs are working closer to home to avoid long, time-consuming commutes. Just 7% said they spend five days a week working from a central office.

Three in five (62%) business leaders said they are now splitting their time between a central office, local flexible workspace or office, and home, marking a notable rise in the use of workspaces outside of city centres and closer to where they live. Only 2% spend most of their time working from home.

The findings come from International Workplace Group’s latest research among business leaders which looks at the attitudes and experiences of C-Suite leaders on hybrid working policies.

Improved employee engagement and staff retention

The research highlights the range of benefits business leaders are experiencing due to hybrid working, particularly around company culture – which three-quarters agreed had improved since its adoption. They also noted widespread improvement in employee engagement (77%) and more efficient collaboration between teams and colleagues (75%).

These results support the findings from research undertaken earlier this year by The Bank of England, Stanford University, King's College London and Nottingham University, led by renowned economist and academic Professor Nick Bloom. The study found that for every day a firm’s employee worked in a hybrid model, that firm’s productivity is around $19,000 higher than those that don’t.***

Attracting a wider pool of talent

As CEOs continue to see the upside of this approach, and hybrid becomes a non-negotiable for many employees, offering flexibility in working patterns is now a crucial tool for organisations in attracting and keeping top talent.

The study revealed that over seven in 10 CEOs (73%) agreed that hybrid work has enabled them to attract and hire the best talent. Furthermore, being able to offer employees greater autonomy over when and where they work has also allowed businesses to access a much broader pool of talent, with 71% of CEOs saying they have been able to consider and subsequently offer roles to a more diverse range of candidates.

Investing in hybrid work for the future

Whilst a handful of companies are mandating employee presence in the office five days a week, this study revealed that most leaders (74%) say returning to the office full time is not a priority for their business moving forward, recognising that staff retention could be impacted by such policies, and that hybrid working positively impacts their productivity. In fact, nearly two-thirds (65%) believe they would lose talented people if they insisted on their employees being present in a central office every day.

So, rather than focusing on asking their people to endure unnecessary long and expensive commutes to central offices, most business leaders are choosing to invest in the future by enhancing and improving hybrid working equipment and facilities. A unanimous 94% had invested in new technology to improve their hybrid experience in the past year, with 43% saying this had been their top investment in the last 12 months.

As the ongoing investment in hybrid working accelerates, the potential for further growth is exponential – with an estimated 1.2 billion white collar workers globally and a total addressable market of more than $2 trillion.

Co-working spaces continue to support company culture and employee satisfaction, according to leaders of companies across industries. Separate International Workplace Group research found that CEOs of hybrid businesses have seen increased employee happiness, improved employee productivity and higher employee retention and attraction since implementing hybrid work. Almost three-quarters (74%) of those surveyed also reported their companies are expected to be operating in a hybrid model in five years’ time.**

Mark Dixon, Founder and CEO of International Workplace Group commented: “The uptake of hybrid working is continuing to increase as companies of all sizes understand its importance in creating an optimal environment for both the productivity of the business and the happiness of its employees to thrive.

"Furthermore, this latest research convincingly demonstrates that CEOs appreciate the critical role that hybrid working has in not only attracting, but retaining the highest quality talent.”

International Workplace Group, the world’s largest provider of hybrid working solutions with brands including Spaces and Regus, added 867 new locations globally last year to meet growing demand for hybrid working.

ENDS

Notes to editors

*Research among 500 CEO participants in June 2024 by Censuswide. Censuswide is Market Research Society (MRS) accredited and the research adhered to MRS guidelines.

**The International Workplace Group US HR Leaders & Hybrid Working Report, conducted by Censuswide, polled 500 fully employed HR managers/leaders working in the hybrid model and aged 18+ in the US between April 4-10, 2024.

***Research from The Decision Maker Panels, jointly run by the Bank of England, Stanford University, King’s College London, and the University of Nottingham. It surveyed the Chief Financial Officers of around 2,500 UK firms on expectations about working from home.

About International Workplace Group plc

International Workplace Group is the global leader in hybrid work solutions and workspace brands. We create personal, financial, and strategic value for businesses of every size. From some of the most exciting companies and well-known organisations on the planet, to individuals and the next generation of industry leaders. All of them harness the power of International Workplace Group’s hybrid working platform to increase their productivity, efficiency, agility, and market proximity.  

International Workplace Group’s unrivalled network coverage includes approximately 4,000 locations across more than 120 countries and 83% of Fortune 500 companies are amongst our growing customer base.

Through our brands including Regus, Spaces, HQ and Signature, we help millions of people and their businesses to work more productively. We do so by providing the world’s leading hybrid work platform with professional, inspiring and collaborative workspaces and digital services all available via the International Workplace Group app.

For more information visit iwgplc.com.